So summer has arrived, and that means I have a little more time on my hands to do some of the Puck-related stuff that REALLY needs doing. The first task on the to-do list is the generation of a new skyscraper ad. The ads I currently run are almost a year old. They needed some refreshing.
I wanted something that had the whole gang in it, and this is what I came up with. It's fun. It's functional. I'm bummed that the copy obscures Puck's adorable gingham sundress (which is closely modeled off a sundress that my wife recently picked up), but such sacrifices need to be made.
For the record, I am a strong believer that modesty is a virtue in all realms except advertising.